Posts by Jason Tanner

A collection of articles, blogs, webinars, and resources. Get insights, advice, and tools created by experts in Product Management, Agile, SAFe, and Profit.

Jason joined Applied Frameworks in 2008. As CEO, he leads the company’s growth and consulting practice and teaches several of Applied Frameworks’ training programs as a Scrum Alliance Certified Scrum Trainer. Jason has led Agile transformations at several Fortune 500 companies, including MassMutual, Capital One, and CoStar Group. He also regularly leads engagements focused on product and portfolio management. Jason writes frequently on advanced product management and consulting topics for the company blog. Jason co-created the Scrum Alliance advanced learning programs designed for the professional development of thousands of Scrum Masters and Product Owners. He went on to co-design the world’s first online, on-demand, self-paced programs for advanced Scrum education. Jason is frequently invited to speak at conferences, on webinars, and on podcasts, including for the Scrum Alliance, Product Management Today, Agile Heroes Summit, several Agile Alliance events, and local practice communities.

CVS Health - A Miracle Occurs - How We Integrated Design into SAFe

For decades, leading companies have created dedicated design teams as equals of product and engineering teams to create... Read More

Roadmaps to Profit: Making Money with the Now-Next-Later Strategy

Have you ever thought about how your product roadmap can become your secret money-making tool? Janna Bastow, a savvy... Read More

Starting and Ending Sprints Successfully with Remote Teams

In this fourth episode of the Agile Experts webinar series, you’ll learn how to start and end Sprints successfully with... Read More

Understanding Software Pricing Structure

Creating a pricing structure provides a consistent and planned approach to pricing your software-enabled solution that... Read More

The Ultimate Guide to Pricing Strategies

Pricing software is hard. If your price is too high, you may alienate your target market, but if you charge too... Read More

Recession-Proof Your Software Business Model

Learn Strategies You Can Implement NOW to Increase Revenue During Economic Uncertainty and Recession-Proof your profit. Read More

Using Customer Segmentation and Term Renewal to Increase Profit

In the first post in our Recession-Proofing Your Profit series, I shared the basic structure of Term Renewal Acceleration,... Read More

Accelerate Renewals to Prepare for Economic Headwinds

Use Term Renewal Acceleration to create sustainable profits. Current economic indicators are unfavorable due to a... Read More

The Art & Science of Explaining Product Strategy

Ideation, discovery, research, and analysis all inform the development of product strategy. This strategy evolves... Read More

The Principles of Software Profitability

Many software companies develop pricing strategies — and, by extension, their business models — through basic cost analysis... Read More

Product Roadmap Excel Templates

The three Product Roadmap Excel templates provided below were created in support of How to Build Roadmaps that Work, a... Read More

Product Management vs Marketing Responsibilities

A Discussion Guide Download the Product Management vs Marketing discussion guide as a PDF How should product management Read More

Advanced Pricing Strategy: A New Course

A Course for Product Management Teams How to Make More Money with Software Software pricing is complicated — but it doesn’t... Read More

How to Improve Your Daily Scrum

Over fifteen years of experience leads me to believe that most Developers dislike — and frequently despise — the Daily... Read More

Defining Customer Value - A Deep Dive

The meaning of “customer value” is highly variable — even experienced product owners do not agree on a precise definition.... Read More

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