Profitability Intelligence™ for Action
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Take the Assessment and then take action! Five minutes, ten questions and we'll show you where you may be leaving money on the table.
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The Problem with Traditional Pricing
Stop Guessing. Start Knowing.
Traditional software pricing approaches are unstructured, opinion-driven, and contentious leading to stagnant growth, churn, and missed profit opportunities.
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What is Profitability IntelligenceTM?
Profitability IntelligenceTM is the ability for companies to control their profitability with clarity, confidence, and precision. It enables product leaders to make smarter, faster pricing, packaging, and portfolio decisions using data, AI-powered insights, and value-based strategies—without friction or relying on guesswork and spreadsheets.
Take the Drama Out of Pricing Decisions
Make every pricing move count with data-driven insights and precision.
SYSTEMATIC PRICING FRAMEWORK
Say Goodbye to Guesswork
Enable structured, repeatable, and scalable processes for pricing decisions, reducing uncertainty and ensuring consistency.
VALUE-BASED MODELING
Price What Your Customers Value
Align your pricing with customer-perceived value to boost willingness to pay, improve satisfaction, and drive sustainable growth.
AI-SUPPORTED ANALYTICS
Turn Data into Smarter Decisions
Leverage AI-driven insights and forecasts to make precise, informed pricing decisions that maximize profitability.
COLLABORATIVE TOOLS
Unite Your Teams Around Pricing
Facilitate alignment across product, marketing, sales, and leadership with collaborative tools that streamline decision-making and execution.
FORECAST REVENUE IMPACT
Predict Profit. Plan With Confidence.
Gain clear visibility into financial outcomes, empowering your teams to forecast revenue, optimize profitability, and grow with certainty.
PROFITABLE PORTFOLIOS
Manage Portfolio Investments for Sustained Profits
Use profits to make investments across different time horizons, driving a flow of innovation that leads to a flow of profits.
Profit Principles
Here are the principles that guide the development of sustainably profitable software-enabled solutions.
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Profit Fuels Sustainability
Sustainability
Just as mother nature relies on the energy from the sun to sustain life on earth, every business relies on profit for sustainability. Profit creates a virtuous cycle between a business and the customer it serves. A profitable business can invest in the ongoing development of its solutions.
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Pricing is a System
Systems Thinking
Designing a sustainable Software-Enabled Solution involves making a system of interdependent choices. By organizing the elements of our system as a canvas, we create a highly compact representation that promotes holistic innovation, collective wisdom, and collaboration.
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Pricing and Packaging Evolve
Keep the profit flowing
The best-performing companies not only deliver a continuous stream of value, they create a continuous steam of profit by evolving their pricing and packaging to maximize profit throughout the solution lifecycle.
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Profitability is a Team Sport
Systems of people design the system of profit.
Applied Frameworks approach to Solution Profitability Management helps all business leaders create, price, package, sell, distribute, license, support, and grow software-enabled solutions with a special nod to Agile Product Managers everywhere.
Sustainability
Just as mother nature relies on the energy from the sun to sustain life on earth, every business relies on profit for sustainability. Profit creates a virtuous cycle between a business and the customer it serves. A profitable business can invest in the ongoing development of its solutions.
Systems Thinking
Designing a sustainable Software-Enabled Solution involves making a system of interdependent choices. By organizing the elements of our system as a canvas, we create a highly compact representation that promotes holistic innovation, collective wisdom, and collaboration.
Keep the profit flowing
The best-performing companies not only deliver a continuous stream of value, they create a continuous steam of profit by evolving their pricing and packaging to maximize profit throughout the solution lifecycle.
Systems of people design the system of profit.
Applied Frameworks approach to Solution Profitability Management helps all business leaders create, price, package, sell, distribute, license, support, and grow software-enabled solutions with a special nod to Agile Product Managers everywhere.
Want more profit?
We know you do....and so do we.