Product Management Academy
The world's most profitable companies have world-class product managers. The Product Management Academy is an education solution that blends online learning with personalized coaching to change the way in which product managers work.
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We Go Deeper
This is not a two-day class.
This 12-week program delivered as bite-sized, immediately applicable ideas and frameworks to support product managers over their entire career. This comprehensive program is consumable for busy, overbooked professionals and covers essential modern product management skills.
We combine self-paced content and live, instructor-led sessions to ensure participants are applying the concepts to build new solutions or discover innovations that will increase the profitability of existing solutions.
Modules include topics in:
- Strategy (Aligning to Vision, Roadmaps that Work, Business Model Design)
- Design Thinking (Defining Value, Capturing & Expressing User Requirements, JTBD)
- Product Discovery & Market Research (Hypothesis Testing, Interviewing, Innovation Games)
- Product Management Operations (Effective Meeting Design, KPIs & OKRs, Go-to-Market)
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Theory-Informed Practice
Leave dry, academic theory (and debate) for the university.
Our instructors are experienced product managers who have the practical experience to deliver results, with the understanding that practice is better when informed by the right theory. And when your team needs more help, our Horizon platform includes an AI-powered assistant to provide additional support.
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Agile Frameworks Compatible
We support whatever flavor of Agile you have adopted.
PMA was developed and is sustained by published authors, thought leaders, and Agile software development experts who have brought numerous software-enabled solutions to market, built and sold software companies, and advised countless organizations from startups to the Fortune 100.
Notable contributors include SAFe Fellow Luke Hohmann and CSTs Carlton Nettleton and Jason Tanner. We have designed career flows that integrate with the SAFe® Implementation Roadmap, Scrum Alliance® Path to CSP® and Software Profit Streams™ curriculum.
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Accelerated Learning
What is Accelerated Learning?
Adults want to learn with their peers through short, self-paced modules that solve specific problems they’re facing, delivered with just enough theory to support successful practice.
Accelerated Learning is our cohort-based approach to adult education that maximizes retention and applicability. Each course is designed as a series of modules, culminating in a compelling learning-by-doing challenge that ensures the core concepts can be applied. Results are evaluated by instructors and discussed with their peers, cementing improvements.
This is not a two-day class.
This 12-week program delivered as bite-sized, immediately applicable ideas and frameworks to support product managers over their entire career. This comprehensive program is consumable for busy, overbooked professionals and covers essential modern product management skills.
We combine self-paced content and live, instructor-led sessions to ensure participants are applying the concepts to build new solutions or discover innovations that will increase the profitability of existing solutions.
Modules include topics in:
- Strategy (Aligning to Vision, Roadmaps that Work, Business Model Design)
- Design Thinking (Defining Value, Capturing & Expressing User Requirements, JTBD)
- Product Discovery & Market Research (Hypothesis Testing, Interviewing, Innovation Games)
- Product Management Operations (Effective Meeting Design, KPIs & OKRs, Go-to-Market)
Leave dry, academic theory (and debate) for the university.
Our instructors are experienced product managers who have the practical experience to deliver results, with the understanding that practice is better when informed by the right theory. And when your team needs more help, our Horizon platform includes an AI-powered assistant to provide additional support.
We support whatever flavor of Agile you have adopted.
PMA was developed and is sustained by published authors, thought leaders, and Agile software development experts who have brought numerous software-enabled solutions to market, built and sold software companies, and advised countless organizations from startups to the Fortune 100.
Notable contributors include SAFe Fellow Luke Hohmann and CSTs Carlton Nettleton and Jason Tanner. We have designed career flows that integrate with the SAFe® Implementation Roadmap, Scrum Alliance® Path to CSP® and Software Profit Streams™ curriculum.
What is Accelerated Learning?
Adults want to learn with their peers through short, self-paced modules that solve specific problems they’re facing, delivered with just enough theory to support successful practice.
Accelerated Learning is our cohort-based approach to adult education that maximizes retention and applicability. Each course is designed as a series of modules, culminating in a compelling learning-by-doing challenge that ensures the core concepts can be applied. Results are evaluated by instructors and discussed with their peers, cementing improvements.
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Maximize Profit
Product Management is a team sport. Learn how to play.
Product management requires navigating relationships within a complex network of stakeholders. We equip your team with the right mix of knowledge, frameworks, and business acumen to transform your revenue trickle into a profit stream.
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Increase Impact
Connect Value and Profitability.
Product managers understand the significance of the concept of value in product management. However, if a product is not profitable for the organization, it will eventually fail. Our program focuses on teaching product managers core fundamentals and how to bridge the gap between providing value and creating a sustainable solution that customers adore.
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Achieve Strategic Goals
Integrate strategy with execution.
To consistently hit the targets that matter, product managers create an inspirational vision, communicate how they plan to deliver the vision through market-driven roadmaps, and prioritize for the greatest economic impact.
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Attract & Retain Talent
Upskill your product managers.
We offer progressive levels of certification to support product managers at every stage of their career and confirm they have demonstrated the core competencies of their level before advancing to new responsibilities.
Product Management is a team sport. Learn how to play.
Product management requires navigating relationships within a complex network of stakeholders. We equip your team with the right mix of knowledge, frameworks, and business acumen to transform your revenue trickle into a profit stream.
Connect Value and Profitability.
Product managers understand the significance of the concept of value in product management. However, if a product is not profitable for the organization, it will eventually fail. Our program focuses on teaching product managers core fundamentals and how to bridge the gap between providing value and creating a sustainable solution that customers adore.
Integrate strategy with execution.
To consistently hit the targets that matter, product managers create an inspirational vision, communicate how they plan to deliver the vision through market-driven roadmaps, and prioritize for the greatest economic impact.
Upskill your product managers.
We offer progressive levels of certification to support product managers at every stage of their career and confirm they have demonstrated the core competencies of their level before advancing to new responsibilities.