I Don’t Know My Customers … Help! Part 1 | Register
The first step in creating a culture that embraces the need to develop customer understanding is to understand WHY it is integral to the sustainability and profitability of your business.
Join us for the first installment of Applied Frameworks Principal Consultant, Kim Poremski’s webinar series “I Don’t Know My Customers … Help!” Throughout the series she will go into all the specifics of why and how to engage in research and cultivate feedback from your customer base. In the first installment of this series, Kim will explain why customer understanding is integral to the sustainability and profitability of your business. We hope you can all join for the first part of this amazing webinar experience!
Agenda
- Introduction
- Discuss the importance of developing customer understanding
- Explain how customer research supports all aspects of design thinking
- Explore common anti-patterns that impede our efforts to achieve strong customer understanding
- Explore how customer understanding is directly tied to the sustainability and profitability of your business
- Discuss how to effectively build a cross-functional team of players to build a complete picture of customer understanding
- Bring Questions for a live Q&A
Don’t miss out on this great webinar: I Don’t Know My Customers … Help! | Register
Are you interested in learning more? Please contact us to learn more about how our consultants can help your organization align around profit.