The book is nearly 400 pages of amazing content so we decided to create an excerpt to showcase the depth and provide value as a standalone digital document. See significant portions of the book including Section 1, Software Profit Streams. We've also included content from Section 2, Profit Stream Canvas, Section 3, Applications, as well as the full Index.


I really enjoyed reading the book. Even though it is almost 400 pages, the book is put together very well and is easy to navigate and read. Not only is it color-coded by section, each section is chocked full of diagrams that make consumption of the material a breeze. Of course the most important part is the content in the book - it is well designed and I can easily see how this can help companies get sustainable, impactful value from implementing the lessons and guidance in Software Profit Streams. Overall the book is organized and structured very well. Luke, Jason and Federico - nice job!
— Charlene

Product Managers and Product Owners in any organizations are tasked with the responsibility of building the right product for their customers and their business. This means not only building a product that works and that delivers solutions to the customers, but also a product that can be sustainably viable in the marketplace. Yet too often product people focus on the "building" part of the job, and forget the "business" part. Software Profit Streams helps to close the gap, by providing tools and insights on how to think holistically about a new product offering, how to identify profit streams, and how to generate sustainable value for the business. In this book Jason and Luke have amassed a wealth of knowledge, pulling from product management, business, and marketing practices. And they have distilled even complex concepts into bite-sized topics that are both easy to understand and usable in action. However, this is a huge book, counting almost 400 pages. It is a textbook for product people interested in learning all aspects of the topic.
— V. Zanini / Product Management Expert, Certified Product Innovation Trainer