Webinar: Understanding Software Pricing Structure
Creating a pricing structure provides a consistent and planned approach to pricing your software-enabled solution that helps to achieve your organizational goals.
Webinar: The Ultimate Guide to Pricing Strategies
Pricing your software solution is hard. Constructing pricing models that appeal to customers and maximize profit is a challenge for Product Leaders. So where do you start?
Webinar: Recession-Proof Your Software Business Model
Now is the time to recession-proof your business model! Based on the popular blog series; Recession-Proof Your Profit, learn about Term Renewal Acceleration, Customer Segmentation combined with Term Renewal Segmentation, and more!
Using Customer Segmentation and Term Renewal to Increase Profit
In the first post in our Recession-Proofing Your Profit series, I shared the basic structure of Term Renewal Acceleration, in which a product manager creates an offer to accelerate an annual term renewal with a limited duration renewal discount. In this post, I will expand on the basic structure of Term Renewal Acceleration to show how adding advanced customer segmentation based on product usage data can further increase profitability.
Accelerate Renewals to Prepare for Economic Headwinds
This blog series, Recession Proofing Your Profit, will share three specific strategies that product managers can employ to fulfill their responsibility of creating sustainable profits amid economic crises.
The Art & Science of Explaining Product Strategy
Why is explaining product strategy so difficult? You can overcome problems with clarity, excessive detail, and transparency by following these proven product strategy frameworks.
The Principles of Software Profitability
The Principles of Software Profitability align software architecture and product features with what customers value most.
Product Roadmap Excel Templates
A set of three product roadmap templates (basic, expanded, and advanced) that you can use in support of your collaborative roadmapping sessions.
Product Management vs Marketing Responsibilities: A Discussion Guide
How should product management and product marketing teams divide responsibilities? Where does one end and the other begin? Where should overlap be intentional?
Advanced Pricing Strategy: A Course for Product Management Teams
In this new training course from Applied Frameworks, we will break down all the inputs to software pricing and licensing decisions you need to make as a product leader.